Privacy policy

Who We Are
Wagworthy ("we," "us," "our") operates wagworthy.co.uk. This policy explains what personal data we collect, why, and how we protect it, in line with UK GDPR and the Data Protection Act 2018.

Data We Collect

  • Order information: name, email, delivery address, billing address, phone number, payment details (processed securely by our payment provider — we do not store full card details).
  • Account information: if you create an account, your login details and order history.
  • Marketing information: your email address, if you opt in to marketing communications.
  • Technical information: IP address, browser type, and site usage data via cookies (see Cookies below).

Why We Collect It

  • To process and deliver your order.
  • To communicate with you about your order (confirmations, shipping updates, customer service).
  • To send you marketing emails, only if you've opted in — you can unsubscribe at any time.
  • To improve our website and product through aggregated, anonymised analytics.

Who We Share It With

  • Payment processors (e.g. Shopify Payments, PayPal) to process transactions.
  • Courier companies to deliver your order.
  • Email/marketing platforms, if you've opted in to marketing.

We do not sell your personal data to third parties.

How Long We Keep It
We retain order data for as long as necessary to comply with UK tax and accounting law (typically 6 years), and marketing data until you unsubscribe or request deletion.

Your Rights
Under UK GDPR, you have the right to:

  • Access the personal data we hold about you.
  • Correct inaccurate data.
  • Request deletion of your data (subject to legal retention requirements).
  • Withdraw consent to marketing at any time.
  • Complain to the Information Commissioner's Office (ICO) if you believe your data has been mishandled.

To exercise any of these rights, email info@wagworthy.co.uk.

Cookies
Our site uses cookies to remember your cart, understand site usage, and run advertising and analytics (including for our Meta/Facebook ads). You can control cookies through your browser settings, or via the cookie preference banner on our site.

Contact Us
Questions about this policy? Email info@wagworthy.co.uk